Have you ever asked yourself why a competitor's business gets more attention than yours? The answer just may have to do with the elements that go into how memorable that business is.  Branding is a huge part of making your business memorable.  At the mention of a big company name, Apple, Fed Ex, McDonalds, you can instantly visualize their logo.  Your brand logo should sets the tone for your entire business. It may not be the biggest piece of the puzzle, but it’s the piece that can make or break it.   

Successful branding begins with a good logo:

  • a nicely designed logo gives an impression of professionalism

  • an overall image of power, quality, seriousness can be conveyed through a good logo

  • a polished logo shows your business pays attention to details

  • an adaptable logo, able to be featured in all marketing areas, is more memorable

If you look around you might get exposed to over 200 logos or brands in just one hour.  Using a clip art version or just any other ineffective, meaningless logo will not get people's attention.  A professional logo design shows that you care about your business and take pride in everything your company does. This obviously translates into how well you will look after your clients. Your logo presents an image of professionalism that starts the moment your clients get in contact with you and your business. Hence, choosing the right colors, type, design, and font will make all the difference.

Effiia will provide you with a great selection of logos.  You can choose the one that best reflects your image.  This logo will lead the theme and look of your site resulting in a clean complete look that gets your message across to your customers. 

Take a look at the selection samples below.  Think how your business would benefit from a well designed image.  The logo of your choice would be your property - not for use solely on your new site but for creating a professional memorable impact across all your marketing arenas. 

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